Hola! Sergi Xaudiera is a digital strategist whose main area of interest is social media. Contact him at sergi.xaudiera@gmail.com

He's based in Barcelona. He is a PR and Advertising graduate who studied computer applications development on the side. In 2009, he joined the We Are Social team, a social media agency in London.

He is currently working in digital services for the Government of Catalonia in the development and delivery of a digital strategy that improves citizen engagement in innovative ways.

Since 2009 he is also working on Numballs, a side project, that helps brands and organizations in gaining market intelligence through the analysis of relevant data from social media profiles.

Follow him on Twitter, check out his cv, see what he's been reading and visit his blog.